Myron J. Kassaraba, President
From consumer online services and personal web publishing to PC digital imaging and desktop prepress to financial services and energy management, Myron has been a pioneer in developing new markets and bringing to market leading edge products, services and technologies. With a strong focus in the area of licensing embedded technologies to platform vendors, Myron's direct efforts have had a significant impact in the market. Kodak's color management system licensed to Microsoft shipped in over 100 million copies of Windows 95 and Mitsubishi Electric Research Labs' Saffron type system is the default font engine in over 700 million copies of Adobe's Flash Player (version 8 and beyond).
Myron brings over 20 years of executive experience at both Fortune 500 Companies (Eastman Kodak, Fidelity Investments) and early-stage startups (Trellix, Edsun Labs, Project Yangtze, InfoPlus). Early in his career (1983) he co-founded Applied Videotex Systems, a software and online services company that developed and ran Boston CitiNet; the first advertiser supported regional online service.
Myron's strengths are in developing and executing go-to-market strategies for new technologies and new markets and applying those talents to his client's businesses. He has a proven track record of structuring major strategic alliances with companies like Apple, Adobe, HP, Lycos, Microsoft & Sun as well as bringing together major players to develop standards to grow industries. Myron was a member of the TWAIN working group; the Chinatown Group developing multimedia standards that evolved into the IMA, he co-founded the International Color Consortium (ICC) as well as the FlashPix Consortium that evolved into the Digital Imaging Group (DIG).
Myron spent twelve years in management roles that were instrumental in pioneering digital imaging technology on the desktop and web.
He spent seven years in executive positions at Eastman Kodak where he rose to run Corporate Strategic Alliances and Developer Relations. At Edsun Labs, he ran Marketing that included organizing a major presence at COMDEX and winning the coveted PC Magazine Technical Excellence Award in 1990 for Edsun's Continuous Edge Graphics Chip. At Howtek, Myron ran Product Marketing as part of the team that brought the ScanMaster, the first CCD flatbed color scanner and the PixelMaster, the first full-color plain paper office printer to market. Throughout the years Myron has been a frequent speaker at industry conferences including several featured panel appearances at Seybold Seminars and a keynote at the Australian Graphic Arts Conference. He has guest lectured with Ben Gomes-Casseres, professor at Brandies University's Graduate School of International Economics and Finance and author of The Alliance Revolution and Mastering Alliance Strategy. He organized and led the Boston Digital Imaging Group (www.bdig.org), a networking group for Boston-area executives involved in the digital imaging industry.
Myron has a BS in Political Science from Northeastern University and completed The Wharton School's Executive Development Program. He was a longtime Board Member of the Massachusetts Interactive Media Council, is a co-founder of the New England Chapter of Environmental Entrepreneurs (E2.org) and serves on the Board of Directors of the Belmont Media Center.